Why Partner With Us

Make a Social Impact

Up to 50% of our profits fund water, environmental sustainability, and women in water entrepreneurship.
Support a first-of-its-kind initiative in South Africa that drives business and social change.

Corporate Social Responsibility (CSR) & Tax Benefits

Strengthen your CSR profile by investing in water security industries.
Benefit from Section 18A tax rebates on purchases and donations.

Eco-Friendly & Sustainable

Reduce your plastic footprint by choosing sustainable canned water.
Promote responsible water use with borehole and filtration solutions.

Brand Visibility & Engagement

Enhance your brand reputation through co-branded initiatives with 50% HUMAN.
Join a growing movement of businesses and individuals driving meaningful change.

Join the Movement

Whether you’re a corporate, school, business, entrepreneur, or high net worth individual, 50% HUMAN provides impactful solutions beyond water. Let’s collaborate to create lasting change.

Benefits

Corporate Social Responsibility

Strengthen your CSR profile by aligning with a unique cause.
Benefit from Section 18A tax incentives, making your purchase financially advantageous.

Support a Unique Cause

Join the first-of-its-kind initiative in South Africa, dedicated to supporting water, environment projects, and entrepreneurship development.

Employee Well-Being

Provide high-quality hydration for your employees.

Community Impact

Directly support water and environmental projects in the community where your company operates.
Invest in students studying water and environmental science, women in water entrepreneurial development, and community boreholes with filtration and purification systems.

Cultural Enrichment

By investing in sustainable water solutions, your company can play a key role in preserving cultural identity, supporting communities, and empowering women entrepreneurs in the water sector.
Position your company as a key player in water sustainability.

Positive Public Relations

Enhance your brand’s image and reputation within the community and beyond.
Attract socially conscious stakeholders and clients by visibly supporting water, environment and women in water projects.

Tax Rebates

Unlock Comprehensive Value with 50% HUMAN for Tax Rebate Benefits

50% HUMAN offers excellent opportunities for corporations, small and medium businesses, and high-net-worth individuals to align their purchases and donations with meaningful impact while optimising tax benefits. Here’s how:

Scenario 1: Standard Sales Purchase with Added Value

When you purchase 50% HUMAN water as a regular sales transaction, you'll receive an invoice allowing a normal tax deduction, just like any other business expense.

The added value:

By choosing 50% HUMAN, you support South Africa’s first and only water initiative which allocates up to 50% of profits to water, environmental projects and entrepreneurship development.
Your marketing team can leverage the water for conferences, golf days, and client gifts.
HR can use it for employee well-being initiatives and customer visits.
Your Corporate Social Investment (CSI) team can donate a portion of the water to Gift of the Givers as part of our partnership or any cause you choose.

Scenario 2: Donation

Donate to 50% HUMAN and receive a Section 18A Certificate, which entitles you to a full tax deduction (within the 10% of taxable income limit for donations).

How it works:

Your donation is fully tax-deductible.
50% HUMAN will donate water on your behalf to a concert, festival, conference, or Gift of the Givers, creating further impact in the water, environmental and humanitarian spaces.

Scenario 3: Combined Purchase and Donation

Purchase 50% HUMAN water with a mixed allocation of your budget. For example, with a budget of R1 000 000, you can split the transaction into a purchase of R700 000 worth of water and a R300 000 donation.

The benefits:

The R700,000 purchase is deductible as a business expense with a standard invoice.
The R300,000 donation is fully tax-deductible, and you'll receive a Section 18A Certificate.
You'll receive stock for the purchase portion and make a meaningful contribution with the donation portion.

Why Aluminium is Better

Recyclability: Aluminium is infinitely recyclable without losing quality. Unlike plastic, which degrades over time, and glass, which is energy-intensive to recycle, aluminium has the highest recycling rate.

Lower Carbon Footprint (when recycled): Producing a can from recycled aluminium uses 95% less energy than from virgin material.

Lightweight: Aluminium is lighter than glass, reducing transport emissions.

No Microplastics: Unlike plastic bottles, aluminium doesn’t break down into harmful microplastics.

Better Shelf Life: Aluminium cans are opaque and airtight, protecting water from light and oxygen which can affect taste and quality.

Safer & More Durable: Unlike glass, aluminium doesn’t shatter, making it safer and more portable.